MISSION & VISION

Mission

The mission of HBCU HEROES is to raise funding to level the playing field for HBCU sports programs by assisting with scholarships and resources to meet their athletic objectives.
  • Launch a 5-year HBCU Heroes Tour in 2020 with a focus on fundraising in key markets. 

  • Engage like-minded sponsor brands.

  • Increase visibility and awareness of the 105 HBCU institutions and their sports programs.

  • Create a coalition of 50-100 athletes & entertainers to be brand ambassadors to amplify this initiative.

  • Launch a call-to-action social media campaign across platforms engaging the masses that we can all support and be #HBCUHEROES.

  • Garner support nationwide from alumni and potential fans of the HBCU brand. 

  • Empower youth and HBCU students from underserved communities with access and opportunities to pursue sustainable collegiate and career trajectories.

vision